Rouge Edition Velvet by Bourjois is the new era of lipsticks. An amazing, irresistible formula. Its soft, melting texture glides on to the lips and turns into a matt, velvety and incredibly light colour. Lips are left smooth and soft as velvet. Enriched with evanescent oils, it’s incredibly sensuous formula provides a soft, second-skin feel, without drying or fading lips. Tested for you: The texture of the lipstick is undetectable after application* - 78.8% agree The lipstick is comfortable to wear all day long* - 79% agree Bold colour with matt finish. As a colour expert brand, Bourjois knows that saturated colours are enhanced by an amazing matt finish. Thanks to the formula being saturated with pure pigments, each shade perfectly covers lips with bold, very intense colour. An ultra-fashionable result, straight from the catwalk! Flawless hold Rouge Edition Velvet lasts 24 hours, no need for constant touch-ups! A chic fashion accessory! With its transparent bottle and shade-tinted cap, the Rouge edition lipstick is a must-have fashion accessory to show off! Its slant foam applicator makes application precise and easy, delivering just the right amount of formula. 69.7% of women agree that it's easier to apply than a classic lipstick*! *Ueer test on 33 volunteers